Channel Sales Specialist, APAC & Europe
WHO WE ARE
CloserStill Media is a global leader in organising over 80 market-leading business exhibitions across learning, healthcare, technology, and veterinary sectors in Asia, the UK, Europe, and the USA. Our portfolio includes fast-growing and award-winning events such as the Singapore Vet Show, Big Data & AI World, Cloud & AI Infrastructure, Cyber Security World, Data Centre World, eCommerce Expo, Learning Technologies, and DevLearn.
We have won more than 60 major industry awards, including Best International Show at the AEO Excellence Awards 2025 and Best International Show – Asia Pacific for Tech Week Singapore at the EN Awards 2025 in London. These accolades reflect our commitment to delivering world-class events that foster innovation and growth.
WHO WE ARE LOOKING FOR
The Channel Sales Specialist is responsible for developing, managing and growing CloserStill Media's agency and channel partner relationships across the APAC and Europe event portfolios. This role serves as the primary commercial interface between the organisation and its network of sales agents, trade associations and government trade bodies - ensuring that channel partners are properly contracted, actively producing revenue and aligned to the Company's commercial strategy.
The role sits within the China / APAC commercial function but has direct operational responsibility for Europe channel activity under the direction of the Head of China.
Main Responsibilities
Agency & Channel Partner Management
• Serve as the point of contact for all sales agents and channel partners across APAC and Europe.
• Own the full agency relationship lifecycle: onboarding, contracting (MOU execution), performance management, and renewal.
• Ensure all agency contracts are routed through and approved by the Head of China before execution.
• Maintain an up-to-date agency directory with contract status, commission tier, and pipeline attribution for each partner.
• Identify, evaluate, and onboard new agency partners in target markets — with a near-term focus on China and mainland Europe.
Commercial Pipeline & Revenue
• Work with agents to drive qualified exhibitor pipeline across assigned events, with specific targets by event and vertical.
• Track and report agency-attributed pipeline and closed revenue through Salesforce on a weekly basis.
• Conduct regular pipeline reviews with active agents and provide structured feedback to the Head of China.
• Support upsell and cross-sell conversations with existing channel partners where relevant opportunities are identified.
MOU & Commission Administration
• Draft, manage, and coordinate MOU agreements using approved templates and tiered commission structures.
• Ensure commission structures are confirmed and accurately reflected in all executed agreements.
• Liaise with Finance to ensure commission calculations and payments are processed accurately and on time.
• Flag any commission structure escalations or exceptions to the Head of China for approval.
Government & Association Relations
• Develop and maintain relationships with relevant trade associations, government trade bodies, and industry groups in target markets.
• Identify pavilion and group participation opportunities with associations for key events in the portfolio.
• Represent CloserStill Media at trade missions, association forums, and relevant industry events where appropriate.
Operational & Administrative Support
• Assist with the preparation and distribution of exhibitor documentation including supporting last minute invitation letters, stand confirmation letters, and visa support letters.
• Support the Head of China in coordinating responses to agency and client queries from European event teams where these are not resolved locally.
• Maintain accurate records of all channel interactions, contract status, and pipeline activity in Salesforce.
• Contribute to Excel reporting requests from European portfolio directors as directed by the Head of China.
ABOUT YOU
Required Skills and Experience
• 3–5 years of experience in B2B sales, channel sales, or partnership management — preferably in events, media, or technology.
• Demonstrated experience managing agency or reseller relationships across multiple markets simultaneously.
• Strong commercial acumen with the ability to track and report against pipeline and revenue targets.
• Excellent written and verbal communication skills in English. Mandarin Chinese is required.
• Proficiency in Salesforce CRM or equivalent; comfortable with Excel-based reporting.
• Ability to operate with a high degree of autonomy and manage competing priorities across time zones.
Preferred Skills and Experience
• Experience working with Chinese companies entering international markets (outbound China trade).
• Familiarity with the B2B exhibition or events industry — exhibition sales experience is a strong advantage.
• Experience drafting or managing MOU or agency agreement documentation.
Work Location
This role is based in the Singapore Office located at Tanjong Pagar.
DIVERSITY AND INCLUSION
CloserStill Media embrace diversity in all its forms and are committed to continuing to develop a diverse and inclusive environment that encourages collaboration and innovation.
We are an equal opportunity employer. All applicants will be considered for employment based on merit without attention to age, ethnicity, religion or beliefs, sexual orientation, gender identity, family or parental status or disability status.
WORK LOCATION:
This role is based in Singapore.
PERSONAL DATA CONSENT:
The information you provide in your job application will be used and processed by or on behalf of CSM for purposes related to your registration of interest in current or future employment with CSM and for the processing of your application for employment.
We will collect and use the personal data that you have supplied to facilitate the processing of your application for employment purposes. We will use personal information such as telephone number and/or email address to contact you on job opportunities. Please note that the information you provide may be used by a third party to enable us to process your application. These third parties may be located outside of Singapore to carry out some of the processing and administrative functions for CSM and would be under duty of care to maintain the appropriate levels or security and confidentiality and only use the information as instructed by CSM.
The personal data held by CSM relating to the applicants will be kept strictly confidential. CSM may collect information through other sources for processing and evaluating your application for employment. If your application is successful, the information will be used in the administration of your employment. CSM may provide and/or transfer such data, whether in Singapore or outside of Singapore, to (i) any other departments within CSM or if necessary, with Government agencies; (ii) any third party service provider who provides administrative, data processing, computer or other services to CSM.
As part of assessing your suitability to work with CSM, we may use your information to conduct reference checks in accordance with CSM's HR Policy.
If your application is unsuccessful, CSM may retain and use the information to deal with any matter which may arise in connection with your application, for purposes of contacting you in connection with ongoing recruitment opportunities, as well as for data analysis and business purposes. If you do not wish to be considered for positions in CSM other than that you have applied for, please write in to hr@closerstillmedia.com.
By submitting this job application, you consent and agree to your data being used in conjunction with the recruitment and employment purposes at CSM. In order to maximise your opportunities to work with CSM, you are encouraged to keep the information provided to us up to date at all times. You are responsible for ensuring that the personal data is correct and true. You also have the option to withdraw your consent anytime.
Singapore
Awards
We have won more Awards than any other company in the Exhibition Industry.
We have achieved over 50 industry awards, including the coveted ‘Best Business Exhibition’ seven times, featured in The Sunday Times 100 Best Places to Work 3 times (2018. 2019 & 2020), been Voted by members of the Association of Exhibition Organisers as the ‘Most Respected Company’ in the exhibition Industry. Best Business Exhibition (x7), Best Marketing (x8) and Best Sales (x4) Best Launch or Brand Extension (x5). Adapting to digital during 2020, we also won 3 awards at the new Event Digital Awards.
About CloserStill Media
We are on a mission... To be the most dynamic global B2B events and communities business.
At our core, we have unwavering faith in our workforce. Our entrepreneurial and empowered teams are dedicated to perpetual evolution of their brands, shaping leading engagement in their respective industries. We firmly believe that great people are the architects of extraordinary events.
We are committed to Diversity & Inclusion and to making CloserStill Media a safe, inclusive, and collaborative workplace. We are a global and multicultural business and we strive to create a diverse and inclusive environment where our colleagues can grow and develop no matter who they are and where they work.