Sales Director – HR Technologies UK
WHO WE ARE:
At CloserStill, we strive to deliver the best. We’re on a mission to be the most dynamic B2B events and communities business in every market we serve, bringing people together to learn, connect and grow.
Operating across five regions, we power over 200 market-leading events, publications and brands across Business Technologies, Healthcare, Learning, HR & Education, and Future Transport & Infrastructure.
But what truly sets us apart is our people.
Our teams are diverse, driven, and united by a shared commitment to excellence. Rooted in our core values of ownership, empathy, teamwork, integrity, and determination, we empower every employee to grow, shape their own path and make a meaningful impact.
Joining CloserStill means being part of something bigger - not just building events, but creating opportunities, connections, and lasting value for the communities we serve.
WHO WE ARE LOOKING FOR:
We’re seeking a Sales Director to lead and grow HR Technologies UK. You’ll be responsible for delivering strong revenue performance, setting strategic sales plans, and empowering your team to succeed. This role combines market insight, people leadership, and commercial ownership to ensure continued growth and market presence.
THE ROLE:
As Sales Director, your core responsibilities will include:
Sales Strategy & Execution
Develop and execute the sales strategy for HR Technologies UK.
Research and recommend pricing strategies to maximise revenue and profit.
Collaborate with the Group Event Director (GED) and Head of Marketing on campaigns.
Drive 75%+ customer retention through client relationships and engagement.
Oversee all show revenue and ensure alignment with overall business targets.
Deliver timely sales reports and insight to leadership.
Market & Event Development
Monitor competitor and market trends to identify new opportunities.
Maintain sales records and translate insights into actionable decisions.
Initiate partnerships and external collaborations to support growth.
Create post-event analysis and regular market research to inform commercial development.
Cross-functional Collaboration
Work closely with internal teams (marketing, ops, finance) to align strategy and execution.
Liaise with operations to shape floor plans that meet customer needs.
Ensure sales tools and marketing collateral are created and deployed effectively.
ABOUT YOU:
You are a strategic thinker and hands-on leader with experience in sales and event management. You thrive in a high-performance environment and understand the importance of data-led decisions, client relationships, and team development.
Leadership & Team Management
Lead, mentor, and develop the sales team through one-on-ones, feedback, and training.
Set individual and team targets; manage performance, morale, and motivation.
Promote a learning culture with regular coaching and transparent communication.
Ensure proper use of CRM tools (e.g., CloserStill) and alignment with support teams.
Recruit, train, and resource the team to meet business needs.
Key KPIs
Achievement of annual revenue, profit, rebook, and new business targets.
High performance and ambition across the sales team.
Timely reporting of forecasts and performance.
Growth of qualified leads and customer database.
Strong collaboration with internal teams.
Retention and progression of direct reports.
75%+ customer retention rate.
Skills & Competencies
Excellent communication, negotiation, and interpersonal skills.
Strong planning, forecasting, and budget management abilities.
High proficiency in CRM, Excel, and sales/finance tools.
Leadership and delegation skills with a flexible, feedback-oriented mindset.
We do not offer sponsership for this role
CloserStill Media reserves the right to request a DBS or credit check should the role require it.
DIVERSITY AND INCLUSION:
CloserStill Media embrace diversity in all its forms and are committed to continuing to develop a diverse and inclusive environment that encourages collaboration and innovation.
We are an equal opportunity employer. All applicants will be considered for employment based on merit without attention to age, ethnicity, religion or beliefs, sexual orientation, gender identity, family or parental status or disability status.
We are committed to ensuring an inclusive and accessible recruitment process. If you require any reasonable adjustments at any stage, don't hesitate to get in touch with our HR team at hr@closerstillmedia.com.

London HQ
Awards
We have won more Awards than any other company in the Exhibition Industry.
We have achieved over 50 industry awards, including the coveted ‘Best Business Exhibition’ seven times, featured in The Sunday Times 100 Best Places to Work 3 times (2018. 2019 & 2020), been Voted by members of the Association of Exhibition Organisers as the ‘Most Respected Company’ in the exhibition Industry. Best Business Exhibition (x7), Best Marketing (x8) and Best Sales (x4) Best Launch or Brand Extension (x5). Adapting to digital during 2020, we also won 3 awards at the new Event Digital Awards.
About CloserStill Media
We are on a mission... To be the most dynamic global B2B events and communities business.
At our core, we have unwavering faith in our workforce. Our entrepreneurial and empowered teams are dedicated to perpetual evolution of their brands, shaping leading engagement in their respective industries. We firmly believe that great people are the architects of extraordinary events.
We are committed to Diversity & Inclusion and to making CloserStill Media a safe, inclusive, and collaborative workplace. We are a global and multicultural business and we strive to create a diverse and inclusive environment where our colleagues can grow and develop no matter who they are and where they work.
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